For NIKE DEUTSCHLAND, we developed the concept for the NIKE NTC TRAIN TO RUN event in 2013. The one-day women's fitness event took place in an urban bathhouse in Oderberger Street and fascinated 200 young women. Our assignment included the realization of the entire event, all the way from the development of ideas to the final event execution. Project management involved location scouting, branding, scheduling, the technical implementation as well as personnel planning.
