RED BULL GAMEBALL ROYALE 2023


Hamburg

The Red Bull Gameball Royal event offered the 2000 guests on site as well as the 1,400,000 digital viewers of 7 online streams a fascinating fusion of classic dodgeball and exciting elements of Gameball Royale. At the Sporthalle Hamburg, 40 popular content creators from YouTube, Twitch and TikTok competed in 4 teams on a huge interactive 8k LED field.

Behind the scenes, we were responsible for the entire project management and coordination of the set-up and take-down. Also the production of the branding inside and outside the hall, as well as the personnel planning was in our hands for this event. Our long-time partner Neumann&Müller was responsible for the extensive technical equipment, while the broadcasting was organized by The very Essence.

Customer

Red Bull Deutschland

Year

2023

Services

Project Management, Location Scouting, Production, Personnel Service

Photographer

Marcel Lämmerhirt, Julian Schilase, Marius Faulhaber / Red Bull Content Pool