As part of the Snipes x Sprite collection launch, eye-catching Mannequin Islands were designed in the campaign style and staged in the stores. In addition, we brought to life a Europe-wide roadshow inspired by the Frauenfeld Festival.
The festival set-up toured across various cities, bringing an authentic festival vibe directly into Snipes stores. On site, live DJs set the tone, a grabbing machine with festival tickets and exciting prizes created extra buzz, and the interactive Spicy Challenge added plenty of action. The experience was rounded off with ice-cold Sprite refreshments and cool beats that perfectly captured the atmosphere.

Our Services: We provided end-to-end project support – from creative concept and production to roadshow planning and on-site execution.